resumo
- This article addresses the implementation of Business Intelligence (BI) systems in Higher Education Institutions (HEIs), focusing on developing an appropriate data architecture that meets the specificities and requirements of this sector. With the rapid advance of information technologies, HEIs face the growing challenge of managing a considerable volume of data, making it essential to implement BI systems that support informed and efficient decision-making. Using the Design Science Research methodology, this study proposes a BI architecture model that aligns technologies with HEIs' academic and administrative needs and facilitates their integration and ongoing maintenance. The model is designed to be flexible and scalable, allowing adaptations as institutional needs evolve. The article describes the architecture development process, from initial planning to implementation, and discusses how this framework can significantly improve data management and the quality of decision-making processes in educational institutions. The research offers practical and theoretical insights for academics and managers seeking to optimize the use of BI in educational contexts.